Conquer Self Doubt and Just Hit Publish
By: Ginger | Posted on January 26, 2024
If you’ve been sitting on the fence about publishing because you’ve been battling insecurities about whether or not your voice is important enough to be heard, fear not: You’re not alone. Self doubt can be one of the biggest obstacles to overcome in your self-publishing journey, and some of the greatest and most influential authors that have ever put pen to paper are known to have struggled with that same lack of confidence. Yet they somehow managed to push through and the world is better for it. Today, Ginger shares a personal story that illustrates how this issue hit very close to home with him. This experience impacted him so deeply that he felt compelled to write this article, stressing the importance for authors to push past these fears and just hit publish. Recently, I’ve been spending time with my 86-year old father, talking about his life. I felt it was… Read More >
Sizzling Romance Novels to Read this Winter
By: Hidden Gems | Posted on January 19, 2024
If you’re a regular on the Hidden Gems blog, you’ll know that romance is the most popular genre in our ARC program. Our readers know that no two love stories are the same, so they scoop up sizzling romance novels like the ones on this list every chance they get. So if you’re looking for a new hot read to chase away the winter chill, there’s something for every romance reader on this list! Quiet by Clarissa Bright With over 125 ratings and a 4.3 star average, Quiet is the first in the Mercy Blades series, which plunges readers into the bloody, dangerous, dark side of Orlando. LadyCait raves in her five star Amazon review, “Great murder mystery with plenty of spicy mafia. While this book isn’t loaded down with spice the scenes that do exist are incredibly hot and well written. I also enjoyed trying to figure out the… Read More >
Kids Books to Add to Your Holiday Shopping Cart
By: Hidden Gems | Posted on November 21, 2023
Each and every week, subscribers to Hidden Gems are offered FREE books to download, read, and review – from any or all of over 15 different genres. Today, we’re going to look at some of the recent kids books that our ARC readers loved. Harvest Dreams by Heidi Rauld Two sisters, Adelina and Alessandra, are journeying through colorful autumn trees, a pumpkin patch, and an apple orchard in search of a missing pumpkin. The girls follow the thief’s trail into a forest, only to find that the culprit is a horse and is in deep trouble. She has to choose between saving the majestic horse, or her beloved pumpkin. “My daughter enjoyed this book so much, she just had to sleep with it in her bed! She would not let me put it away. It’s such a sweet adventure of two sisters with a message of good at the end… Read More >
Tell Don’t Show – a surprising writing lesson from Shakespeare and Star Wars
By: Ginger | Posted on August 18, 2023
Most authors have heard the standard “show don’t tell” rule for writing, which essentially means that writers should have their story unfold through actions and descriptive detail rather than explicitly telling the reader what is going on. This tenet of writing is so important that it’s often referred to as the Golden Rule, yet there are also times where it’s okay to break it. That’s why this week, Ginger is providing some examples of telling rather than showing from a couple of very recognizable, but also very disparate, sources: William Shakespeare and George Lucas. For years, writers have been advised to “show, don’t tell.” But can we learn a contradictory lesson in exposition from two truly surprising sources? Namely the acclaimed plays of William Shakespeare, and the not-so-acclaimed prequels to the Star Wars saga? In 2005, actors Hayden Christensen and Ewan McGregor clashed lightsabers for what they thought might be… Read More >
How can you refresh a Facebook ad campaign?
By: Ginger | Posted on June 30, 2023
As we’ve said many times in this space, advertising your book is an essential step in self-publishing success, but it is not something you can just set and forget. No matter how well your Facebook ad campaign performs initially, the sad and inevitable reality is that eventually, its performance will begin to decline. Since stubbornly letting a faltering ad continue to run is just a waste of money, you really need to monitor your campaigns for signs that your advertisements are getting stale and then take immediate action. The first step is determining the possible reasons for the decline of your ad’s performance, and then once you have an idea on that, you can figure out the best way to fix it. In today’s blog, Ginger has a number of suggestions on doing both of those things. The good news is that you don’t always have to pull a previously winning… Read More >
Should Authors Embrace the AI Revolution?
By: Ginger | Posted on February 17, 2023
ChatGPT exploded onto the scene a few months ago, and I honestly don’t feel like I’m overstating things when I say that it literally changed almost everything overnight. There’s a reason why it set a record for the fastest user growth ever, hitting 100 million active users within 2 months of launch. People are finding new uses for it almost daily, and one of the most interesting (to us) is in how it can help authors. Sure, there are negative stories about how students are using it to write essays or pass their tests, or the sky is falling type articles warning how everyone is about to lose their jobs to AI, but we can either fear change, or embrace it. The reality is, this is just the tip of the iceberg. The cat is out of the bag on this, and it’s NOT going back in. AI is here… Read More >
What I’ve learned after spending over $100k with Facebook Ads
By: Matt Holmes | Posted on January 13, 2023
We write a lot of articles about advertising your book on the various platforms, along with what we believe are best practices and the tips we’ve learned along the way. But when it comes right down to it, nothing beats hard data from the field. Matt Holmes has made a career out of helping authors with their advertising, starting with the Fantasy novels written by his wife. His ad spend tops six figures, which has provided him with a lot of data to draw conclusions about what works and what doesn’t. After so much time and money spent advertising different books of different genres from a variety of authors, Matt has come up with a list of the five biggest lessons he’s learned about advertising self-published books on Facebook, and he’s sharing them with us today. Spending over $100,000 on anything is going to provide you with some HUGE lessons… Read More >
Author Spotlight Interview: Jacky Gray
By: Hidden Gems | Posted on October 25, 2022
Today’s interview is with prolific multi-genre author Jacky Gray. We learned a lot about her writing style, things that interest her and the obstacles she has faced in her publication journey. It was lovely getting to know more about Jacky’s novels, and life outside of writing! HG: How would you describe yourself to somebody who isn’t familiar with your writing yet? JAG: I write the kind of stories I enjoy reading, so they’re completely character-led with bags of (very British) humour, adventure and a dirty great dollop of romance. My prose takes few prisoners, assuming the reader is fully invested and paying attention. I always imagine my readers are way more intelligent than me and don’t like to be spoon-fed lots of unnecessary detail. Lee Child and Stephen King are my role models in this – every word has to earn its place on the page. HG: Excellent. You write… Read More >
Children’s Picture Books to Gift This Fall
By: Hidden Gems | Posted on October 5, 2021
If you’re looking to get an early start on your holiday shopping, or are looking for the perfect birthday gift for one of the little ones in your life, look no further. We’ve rounded up five children’s picture books that Hidden Gems ARC readers have recently read and adored. With delightful illustrations and touching messages they can be enjoyed by people of all ages. Consider adding these titles to your shopping list the next time you’re buying for a child you love! Mia and Nattie: One Great Team! by Marlene M. Bell With an astounding 4.8 average star rating and over 80 reviews on Amazon, Mia and Nattie is an adorable read-aloud picture book for children who love animals from award-winning writer and sheep breeder Marlene M. Bell. “This was a beautiful children’s book that provides a lovely story of friendship, family, and responsibility,” writes She Just Loves Books… Read More >
Amazon’s hardcover option – what you need to know
By: Ginger | Posted on September 24, 2021
If you’re the type of author that likes having print versions of your books available and you haven’t logged into your KDP dashboard in a while, you may want to go and take a quick look. Amazon has started to roll out a hardcover format as a choice available to authors, right alongside the eBook and paperback versions. The feature is still in beta testing and not all authors have access to it, but if you don’t see it yet, you probably will soon. Here’s Ginger with what you might need to know about this new print option. Have you been given the option of producing hardcover editions of your books yet? If not, here’s what you might need to know. An increasing number of self-published authors are seeing a new box on their Kindle Direct Publishing dashboard – the option to publish hardcover copies of their books, just… Read More >